Sponsored by:
TrimLand

March 2005 e-newsletter
www.DWCONLINE.com

This newsletter is sponsored by Trimland (http://www.trimland.com) and Shutter Smart (http://www.shuttersmart.com)


GILMORE ENTERPRISES BECOMES GILMORE WINDOW FASHIONS
Gilmore Enterprises, Chatsworth, CA, has changed its name to Gilmore Window Fashions to more accurately represent its current business focus. Founded in 1980 with alternative window fashions components and hardware as its core business, Gilmore Enterprises in the past few years has increasingly focused on consumer-directed window fashions.

“ Quite simply, the name Gilmore Window Fashions better reflects our fashion-forward focus as we progress into the future as a style-oriented, consumer products company,” said John Gilmore, vice president.

Gilmore products include SoftView® Cellular Shades, SoftView® Venetian Shades, the CountryView® Collection, All Pro vertical blind systems, FabriTech PVC, two-inch and low-profile component systems.

GET PUBLISHED: CALL FOR PHOTOS
D&WC columnist and author of Dream Floors, Kathleen Stoehr, is beginning work on a hardcover, full-color book on beautiful window treatment options to be published in fall 2005 by Randall International. This book will be one of a three-part series on improving various areas of the home and office.

Stoehr is looking for professionally shot window treatment room-setting and close-up photographs to feature in the book, planned as a go-to source for everyone from homeowners looking for answers and ideas to designers looking to inspire their clients and offer examples.

Each photograph supplied will offer references to the style number of the window covering, name, type and also contact information. A photo caption will identify the workroom/designer, as well as other crucial information. Photo credits also are given. A Source Guide in the back of the book bolsters this information as well.

Stoehr puts forth the idea that some of the best products are available only through the trade and will try to demystify and remove the reservations homeowners may have about hiring a professional to help with their interiors, rather than buying ready-made treatments.

This call for photos will be open through March 31. E-mail questions to kstoehr@chemistrycreative.com.

It’s All About Fabric
Fabric is all around us. More importantly, it’s all around your clients. From the moment they rise out of the bed coverings, dress and open the draperies to the moment they curl up again under that custom quilted duvet, fabric touches them literally and figuratively. The textures, colors and finishes of the fabrics you surround your clients with create the atmosphere they want.

But as with most things, the more you know about fabric, the better you can help them choose.

Fabric Finishes: Functional and Aesthetic
Specific design needs often require special finishes for the fabric used to create custom window treatments and upholstery. Finishes on textiles vary with the end use. In residential settings there are fewer requirements than in nonresidential settings Some finishes are applied wet, some dry, some are cold and some are heated treatments. Often a combination of methods is used to complete the finish. The average interior design fabric is treated with six finishes in order to be salable.

Karla Nielson reviews many common types of fabric finishes from antibacterial to anti-static.

Hospitality Textiles Can Be Exciting
For a fresh look at commercial fabric designs, seek out 20th-century Modernist designers, advises Sharon Anderson, who answers a decorator’s quest for cutting-edge textiles for hotel and restaurant work.

Unraveling Fabric
It is easy to take fabric for granted, writes Cheryl Strickland, we work with it every day. In order to appreciate it, it helps to know where it comes from, how it is made, After all, fabric doesn't just grow on trees. But maybe, one day, it will.

The general process of making fabric is the same today as it was 300 years ago. Yet throughout history the details of that process have changed immensely. And in order to produce fabric today we use immense, complex machines.


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