D&WC October 1998

Special Features

Smart Selling: Colorful Choices
Prepare your showrooms now for the consumer trends to come.

Spotlight: Draperies from the Past
Donna Gatto Webster, Web Decors, Barrington, IL.
Photography by Jim Hurlin

Cover Story: The Future of Design Is Changing
ASID president Rosalyn Cama says designers face the challenge of ever-evolving interiors.
by Howard Shingle
Photography by Harold Shapiro

On-line: Mind Your E-mail Ps and Qs
Sometimes it's what you say and how you say it.
by David Johnson, AIA

Product and Design

Design Solutions: Consider All the Possibilities
Q & A from the cyberspace mailbag.
by Sharon L. Anderson, IDEC

Portfolio: At Leisure, At Home
No longer showcases, today's homes are designed for living-comfortably.
Graphic design by Tonya Weiland

Design Perspectives: The Leisure Lifestyle
When comfort and beauty are considered in that order, the mix will be right.
by Karla J. Nielson, Education Affiliate ASID, WCAA

Workroom Operations: Mastering the Unknown
Part 2-Lessen the fear of fabricating contract draperies with the right tools and information.
by Kitty Stein, WCAA

Business Issues

Window Treatment Advertising: Step-by-step Advertising
First, decide on how much to spend.
by John J. Lichty

Dollars and Sense: Pricing for Profit
Pricing is a big part of a company's marketing equation.
by Kay Pegram

Trade Show: Desert Draw
Streamlined show brings industry back to Las Vegas.

Showcases

Motors and Motor Systems

Drapery Hardware

Merchandising Tools

News & Information

Editorial

Take Note

Industry News

WCAA Notes

News Makers

Marketplace