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Design Perspectives
Mens Spaces
Whether from Mars or Edwardian England,
men have preferences for their surroundings.
by Karla Nielson, Allied Member, ASID; Member,
WCAA
Anyone who has read
the now classic Men Are from Mars, Women Are from Venus
by John Gray will recall that unlike women who like to talk and
talk and talk until they find their answer, men will withdraw and
recluse into a cave until they have an answer to a life
problem or situation. Ive witnessed this many times with my
husband, who withdraws into a late night sports event or a replay
of a blow-em-up movie (guy flick). When the man emerges, he
has found his solution.
If a woman follows him into his cave, he will growl, snap or otherwise
let her know she is unwelcome. It is his space, and he must have
it.
Perhaps this is why so many homes today have a den or office that
is geared toward the man in the family, while few have a space that
is set aside just as a womans space. I have determined that
home planners instinctively know that women need to be a part of
the family on a minute-by-minute basis, but men need to escape and
think, read, ponder or work away from the family dynamics.
MENS PREFERENCES
Men, unlike women, have preferences that are decidedly masculine.
Over and over for the past 29 years I have taught the introductory
interior design course at Brigham Young University, I have seen
in portfolio selections that men generally have predictable favorites.
Here are a few Ive observed:
Men like real materialsthose from nature: wood on walls
and floors, stone around fireplaces. They appreciate steel, glass
and leather as things that stand on their own as sturdy, long-lived
(perhaps forever), solid, practical and durable for everyday use.
Favorites include environmentally inspired and environmentally friendly
design and works by or similar to Frank Lloyd Wright, the father
of modern organic architecture and design.
Men prefer simple shapes in structural, unadorned design.
Generally speaking, men relate to the Craftsman style of Gustav
Stickley furniture (minus the William Morris textiles unless its
in a rug or a small upholstered area).
Men like Mid-century Modern as inspired by the architecture and
furnishings of European maverick LeCorbusier. Also important is
the faculty of the German Bauhaus, many of whom immigrated to American
and became icons: Marcel Breuer, Walter Gropies, Mies Van der Rohe.
These styles have made a huge comeback, especially among the techno-savvy.
Inherent are slick, plain or cold surfaces, rooms that require little
dusting because they are largely void of decoration. Stainless steel
in office furniture combined with new plastic materials and ergonomic
chairs are a masculine design direction.
And if men are purists in this vein, they dont like anything
at the windowat all, just architecture. This approach parallels
the architects attitude that interior decorators are inferior
desecrators.
Less is more is an approach that is comfortable for
most men. What most women would label as boring interiors are deeply
pleasing to menjust plain wood, no ornamentation, thanks.
Men enjoy the clubby interior that dates to Edwardian
England when the social byline was a mans home is his
castle, and men were considered supreme authorities on everything
(interestingly, this attitude parallels the advent of the Suffragette
Movement).
This style also has its roots prior to the mid-twentieth century
when, in England, it was taboo for men to drink, smoke or use fowl
language around women. Yet men still indulged in this crude behavior.
The story goes they created GOLF clubs, which translates to Gentlemen
Only; Ladies Forbidden. These fraternal organizations were the forerunners
of many of todays elite clubs.
Back then, it was a walk about the greens followed by food, liquor
and a satisfying smoke in the clubhouse that spawned the style so
enjoyed today by men (and often by women). In todays homes,
the look is often found in the library, although it may still be
the den or officerooms that are still perceived as mens
spaces.
The club look can be described as dark, cave-like, introspective
and also intellectual. Walls lined with traditional raised paneling
and bookshelves, sometimes two-stories high with a balcony or moveable
ladder, or textured with stucco or grass cloth, a rich wall covering
or deep-value color are the main ingredients. Lighting that highlights
wood shutters, blinds or heavily textured draperies (velvet was
an original favorite) adds richness.
Furnishings are Chippendale Late Georgian style in dark or natural
mahogany. Cherry and walnut are also good choices for walls and
furniture selections. Also, furnishing styles from the French Empire
or German Beidermeier (northern European Empire) are appropriate.
Accessories are traditional or exotic finds from around the worldfrom
ancient Rome, Greece and Egypt in particular.
Floors are wood with Oriental or designer rugs (originally Oriental
rugs overlaid with zebra or bear skin trophies).
Speaking of trophy hunting, men also seem to prefer animal
motifs. Choices include:
1. The fauna of Africa: elephants, zebra, antelope, wildebeests,
lions, tigers, snakes, etc.
2. Angling themes with fish trophies, real or painted wood, and
all the trappings.
3. Mountain man themes with grizzly bears, wolves, coyotes, bald
eagles, elk, deer, moose and pine trees, mountains, lakes and streams.
4. Dogs, especially hunting dogs, pheasants or foxes.
Men like leather because it is primal, enduring, strong and
impervious. They like tapestries and tweeds, velvets and textured
wovens.
They like colors with a warm cast as opposed to cool undertones
(preferred by women). They like very much the dark forest green
family, as well as the classic burgundy red relations. Golden browns,
light to dark, are always considered masculine. And many men like
the clarity and simplicity of black and white. They especially like
electronics and remote controls, the majority of which are techno-black.
The family of gray also may be considered masculine, and gray is
a neutral that can easily be swayed by undertones to become bluish,
pinkish, yellowish or greenish, for example. Be sure to match those
undertones to the color scheme. This rule applies also to all off-whites.
Men like blues, also; but in the deeper variety, closer to navy,
which is a bluish off-black. And men like pure colors with power
and punch. A splash of red, gold, green or computer screen techno-colors
such as lime green, orange and purplecolors that have zip
and pizzazz.
Reds are psychologically suited to men in the mood for romance,
stimulating the hormones that make men notice women. This is why
red roses mean love, and red is given at Valentines Day. It
is also a color that arouses patriotic passion in menand also
in women. The red represents courage and desire to fight for what
one believes in.
Men whose color tastes are more complex are typically those who
have been exposed to the fine arts, classical music and great cuisine.
There is a time factor in developing a desire for colors that are
tones and pastels, mixtures of color that are artistic. A study
of the world of painting, of antiques, of decorative and fine arts
will yield a taste for color that goes beyond the recipe colors
that appeal to the majority of men.
WINDOW TREATMENTS AND WALL COVERINGS
At the window, masculine-flavored rooms will have no-nonsense lines:
horizontal or vertical blinds or shadings. Heavier scale in decorative
hardware is appropriate and textured fabricsthose that are
nubby or with a pile are good places to start.
Patterns should be complex enough to suggest pattern, or be based
on nature: animal prints, ecological patterns, geometrics, abstract
or linear patterns are good choices. Heavier scaled top treatments
or side panels are appropriate for masculine interiors.
Wall coverings generally follow the direction of the fabrics: textures
that suggest burlap or grass cloth, for example, or patterns as
suggested above.
Besides the animal motifs already discussed, mens wall coverings
also feature sports motifsanything where a ball is the objector
other types of recreation. Few and far between are the men who do
not like recreation as a pastime away from the pressures of work.
ASK A MAN
There are many more men making decisions concerning interior furnishings
than at any time in the past. Faith Popcorn calls it the mancipation
trend, where men are less afraid to express what they really feel
and want as opposed to keeping a stoic front and thinking that furnishing
an interior is something that is reserved for women only.
Let the men become a part of the scene. I have found that although
interior design is large attraction to women, and often men will
absolve, that when a man really gets involved he typically has better
taste or at least is more opinionated than the average woman (opinionated
without good design sense is a challenge to the design professional,
regardless of gender).
So ask the men you work with, What do you really want and
why? Then let them freely express their opinions about furnishing
selections. Perhaps they love to travel, collect, hunt or read.
Let them be the guide. And remember, like women, men want to be
deeply satisfied with the results of those selections. And perhaps
more than women, men want a longevity and permanence to what they
choose. They want it to be good solid quality, dependable in operation
or function and comfortable for many, many years to come.
Karla
J. Nielson, Allied ASID, WCAA, is assistant professor of design at
Brigham Young University. She is a practicing interior designer and
has authored several books including Window Treatments, Understanding
Fabrics and Interiors: An Introduction, 3rd Ed. Nielson is a regular
correspondent for Draperies & Window Coverings addressing the
areas of fashion, education and merchandising. |