D&WC July 1997

Special Features

Showcase: Pacific Home Fashion Fair Product Preview
The newest products, styles and colors exhibited in San Diego, CA.

Consumer Pulse: Adventure Begins with Age
What you might not know about the customers you meet every day.

Doing the Home Work
Usually advice is easy to come by, but Workroom Concepts offers the guidance of an industry leader who really knows what she's talking about.
Photography by Chuck Wyrostok, AppaLight

Guest Editorial: The Importance of Mentoring
A successful business can contribute more to a profession than you might think.
by Diane Darvas

Special Report: Gathering Composers
Second annual getaway puts business and pleasure in the right perspective.

Product and Design

Portfolio: Americana Beautiful
Take tips from these exceptional room designs and explore unique ways to incorporate the red, white and blue, stars and stripes or traditional colonial influences in your interior treatments.
Created and written by Barbara J. August; graphic design by Kelley O'Rourke

The Big Picture: Nineteenth-century Opulence in 20th-century Fabrics
The story of how a new fabric line was developed by drawing on noted artifacts from the Gilded Age.
by Cheryl Strickland, WCAA

Design Solutions: Cyber Shopping: There Is Protection On-line
When shopping on-line, there are several precautions and concepts to consider, but overall, you can save yourself time and sometimes money using this new medium for materials.
by Sharon L. Anderson

Dollars & Sense: Using Sales Letters to Prospect for New Business
Small businesses can achieve great success by using letters as a selling tool.
by Kay Pegram

Design Lines: Working the Color Scheme
A little effort will help you select colors your clients can live with for years to come.
by Susan Dudics-Dean

Business Issues

On-line: E-mail Etiquette
Common courtesy can keep this fast-paced communication medium from becoming an unwanted torrent.
by Richard G. Ensman Jr.

Business Management: Taking Control
Part I -- Organizing your time is the first step toward putting your hard work to its most efficient use.
by Karla J. Nielson, Allied ASID, WCAA

Showcases

Drapery Hardware and Trimmings

Specialty Shapes and Sizes

News & Information

Buyer's Product Review

Take Note

Industry Profile: Seven Day Shutters, Inc.

Editorial

WCAA Notes