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August 1998
D&WC August 1998
Special Features
Consumer Beat: Going Cellular
Customer demand for cellular shades has yet to reach its peak.
by Bobby D. Dill
Spotlight: Personal Attention
Donna Reimer, Donna Reimer's Custom Workroom, New Holland, PA.
Cover Story: All Together Now
How Great Lakes Window Coverings became part of the Dream Team.
by Howard Shingle
Photography by Dwight Cendrowski, FocuSing Group
On-line: Avoid Getting 'Sold Up' at PC Superstores
Learn how the game is played before you shop.
by Reid Goldsborough
Product and Design
Design Solutions: Presenting Your Design Ideas
Guidelines for creating a professional-looking presentation.
by Sharon L. Anderson, IDEC
Portfolio: Family Places
Today's homes are filled with quiet places where family members can gather.
Graphic design by Tonya Weiland
Design Perspectives: Family Gathering Spaces
Designing rooms that must work for your customers.
by Karla J. Nielson, WCAA, Allied ASID
The Big Picture: The Many Facets of Diamonds
A look at today's popular geometric design trend.
by Cheryl Strickland
Business Issues
Workroom Operations: Investing in Mind Power
Make a positive investment in 'the brains' of your business.
by
Kitty Stein
, WCAA
Window Treatment Advertising: Advertising by the Numbers
Beginning a series on the essentials for retail advertising.
by John J. Lichty
Market Trends: Interiors Top Home Improvement Project Lists
A strong economy is driving home owners to spend on improvements.
Showcases
Pleated & Cellular Shades
Machinery, Equipment & Tools
News & Information
Editorial
Letters
Industry News
News Makers
WCAA Notes
Accent On Ready-Mades
Marketplace