DOLLARS AND SENSE

• "Getting Your Direct Mail Opened," by Kay Pegram
• "Focus on Marketing: The Secret to Long-term Success," by Kay Pegram
• "Using Sales Letters to Prospect for New Business" by Kay Pegram
• "Using Sales Letters to Prospect for New Business" by Kay Pegram
• "Let New Customers Read All About It" by Kay Pegram
• "Make Your Customers an Offer They Can't Refuse" by Kay Pegram
• "Desktop Publishing Tips for Do-it-yourself Marketers" by Kay Pegram
• "Pricing for Profit" by Kay Pegram
• "Reach Out and Touch Someone" by Kay Pegram
• "Enhance Your Creativity" by Kay Pegram
• "Take Aim on Success" by Kay Pegram
• Target Ideal Customers by John J. Lichty
• "Get Involved in Your Community," by Kay Pegram
• "Harness the Power of a Home Show," by Kay Pegram
• "Take Advantage of Your Satisfied Customers," by Kay Pegram
• "Direct Mail Does It Best," by Kay Pegram

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