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DWC Home | Magazine | Back Issues | December 2007

Cover Story



Industry Hall of Fame
DWC’s second annual induction.

December 2007


SPECIAL FEATURES

GUEST EDITORIAL:
All One Process
Graber Home Choices.

SPECIAL REPORT:
Establishing Position
As new vp, Richard Gaskey leads a team introducing
a component program.

Southern Design & Workroom Conference

SMART SELLING:
Smooth Sailing During Rough Seas
by Mark Baraghimian

PRODUCT AND DESIGN

SPOTLIGHT:
Color & Movement
A monochromatic meltdown is redesigned.
by Kathleen Stoehr

DESIGN PERSPECTIVES:
Only the Best!
Help clients create interiors with the best designs and best products.
by Karla Nielson, Allied Member ASID; WCAA

BUSINESS ISSUES

TRADE SHOW:
Golden Harvest
The 16th Custom Home Furnishings Conference & Trade Show
enriches attendees and exhibitors alike.
by Howard Shingle

PRODUCT REPORT:
Show the Samples
Investing in samples is investing in sales.

FROM THE WORKROOM:
We're All in This Together
Workrooms small and large can find ways to work together.
by Mary Ann Plumlee

INSIDE STORY:
Workroom Evolution
Elements to consider to bring a customer’s designs to life.
by Walter Herr

BUSINESS MANAGEMENT:
Want to Reach More Buyers?
A multi-media advertising approach is the key.
by Peter Koeppel

MANAGING FOR MONEY:
How to Build a Model Business with Activities Instead of Advertising
Yes, it can be done.
by Steven C. Bursten

NEWS & INFORMATION

Editorial

Take Note

Industry News

News Makers

Go Green

Calendar

   




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©Copyright 2007 L.C. Clark Publishing Co./ Draperies & Window Coverings Magazine