| SPECIAL REPORT
And the Award Goes To . . .
WCMA’s Product Innovation Award winners.
The Window Covering Manufacturers Association (WCMA) in February announced the winners of its 2007 Product Innovation Awards (see D&WC, March 2007, page 24). A panel of five judges from the interior design community selected 30 award winners from among the 88 entries received.
Products were judged within the following categories: Alternative Shading Products, Cellular Shades, Drapery Hardware, Horizontal Blinds, Motorization, Pleated and Roller Shades, Shutters, Specialty Applications, Vertical Blinds, Wood Blinds and Shadings (Wood/Faux Wood), and Merchandising. In each category, the jury judged entries for Best New Technical Innovation, Best New Style Concept and Most Innovative Overall Design.
This year’s Product of the Year designation was given to Hunter Douglas for its Modern Precious Metals® Reveal™ with MagnaView™.
TESTAMENT TO INDUSTRY’S STRENGTH
“This year’s impressive list of entries is a testament to the strength of our dynamic industry,” said Ralph Vasami, WCMA executive director. “We congratulate all of the manufacturers who earned this prestigious award and who continue to raise the bar for innovative design.”
The industry judges this year included Susan Hirsh, senior merchandiser, Benjamin Moore; Susan Huckvale Arann, interior design consultant, American and International Designs; Alan Holland; senior buyer, JCPenney; Leonard Mozer, window fashions editor, LDB Interior Textiles; and Jo-Anne Pier, retail merchandising editor, Home Magazine and Metropolitan Home Magazine.
The 2007 winners are to be honored at a reception this monrth at The International Window Coverings Expo (IWCE) in Washington, DC.
HIGHLIGHT SERVICES, PRODUCTS
For the past 17 years, WCMA’s Product Innovation Awards Program has bestowed more than 375 awards. A call for submissions for judging usually goes out late in the year with an end of January deadline for entries (see D&WC, January 2007, page 12). All manufacturers and suppliers of window coverings products in the United States and Canada are eligible for award consideration. Companies are honored for their design creativity, technical advancement and overall innovation during the year. The awards help to highlight the important services and products the industry provides.
Organized in the 1950s as the Venetian Blind Council, the Window Covering Manufacturers Association represents the interests of the window coverings industry manufacturers, fabricators and assemblers. WCMA has three membership categories: Manufacturers,Fabricators and Associates. For more information, visit www.wcmanet.org.
WINDOW COVERING MANUFACTURERS ASSOCIATION
2007 PRODUCT INNOVATION AWARD WINNERS
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PRODUCT OF THE YEAR
Hunter Douglas
Modern Precious Metals Reveal with MagnaView |
MagnaView
Best New Technical Innovation
Hunter Douglas
Modern Precious Metals Reveal with MagnaView
|
SPECIALTY APPLICATIONS
Best New Style Concept
Norman
Norman Natural Expressions™ |
ALTERNATE SHADING PRODUCTS
Best New Style Concept
Hunter Douglas
Vignette® Modern Roman Shades |
Most Innovative Overall Design
Hunter Douglas
Modern Precious Metals Reveal with MagnaView |
Best New Technical Innovation
Hunter Douglas
Silhouette® window shadings with Tilt-Only Low-Profile System |
Honorable Mention,
Best New Style Concept
Hunter Douglas
Playful Possibilities™ from Nantucket™ Window Shadings |
MOTORIZATION
Best New Technical Innovation
Somfy Systems, Inc.
Telis LCD remote control range |
WOOD BLINDS/ SHADINGS
Best New Style Concept
FUA Window Coverings Ltd.
Artisan Leather |
Best New Technical Innovation
Hunter Douglas
Skyline™ gliding window panels |
Most Innovative Overall Design
Norman™
Norman PerfectTilt™ motorized shutter control system |
MERCHANDISING
Most Innovative Point
of Sale Display Program
Hunter Douglas
Retail Modular Display System |
Honorable Mention,
Best New Technical Innovation
Comfortex Window Fashions
Fusion™ Blends insulating Roman panel shades |
PLEATED AND ROLLER SHADES
Best New Style Concept
Heritage Lace Inc.
Heritage™ roller shades |
Best Educational Program
Hunter Douglas
PremieresSM 2006: Out Prepare, Out Perform, Out Produce |
CELLULAR SHADES
Best New Style Concept
Kirsch Window Fashions
Kirsch Cellular Day/Night |
Best New Technical Innovation
Lutron Electronics
Sivoia manual shades |
Best Advertising and
Promotion Program
Hunter Douglas
3-in-1 Promotion |
Best New Technical Innovation
RollEase, Inc.
Sliding Shuttle Operating System |
Honorable Mention,
Best New Technical Innovation
RollEase, Inc.
Link-Drive System |
Best New Sampling Program
Hunter Douglas
Skyline gliding window panels sample book |
Most Innovative Overall Design
Hunter Douglas
The Duette® Architella™ Collection of honeycomb shades |
Most Innovative Design
Lutron Electronics
Sivoia manual shades |
Honorable Mention,
Best Advertising and
Promotion Program
Norman
Norman Quality, Selection, Service, Value Promotional Program |
DRAPERY HARDWARE
Best New Style Concept
Hunter Douglas
Regal Reflections from Paris Texas Hardware |
SHUTTERS
Best New Style Concept
Comfortex Window Fashions
Woodwinds® SuperNatural™ Woodtone Shutters |
Honorable Mention,
Best New Sampling Program
Castec, Inc.
Fabric Studio—Custom Roll Shades™ |
HORIZONTAL BLINDS
Best New Style Concept
Hunter Douglas
Modern Precious Metals Reveal with |
Most Innovative Overall Design
Finecraft Window Fashions
Tableaux™ Shutters |
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