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DESIGN SOLUTIONS

West Coast Decorating
What are the emerging trends? What is old is new, in updated forms.


by Sharon L. Anderson

CHALLENGE: I am working with clients in California, and they are demanding emerging styles—not fads—for the designs of the interior of their new home.

The home is located in Northern California, and along this stretch of coastal property, it tends to be overcast most of the time. My client is asking for a warm and cozy style. Their walls are painted a warm sand hue. The client is also asking for lots of texture, brought into light with textiles for the sofa, chairs, pillows and window treatments. I need some fresh, new ideas with loads of texture. Could you please help?

SOLUTION: Let’s tackle the color question first. Creating visual texture can be a challenge in itself using the warm side of the color wheel, which consists of yellow, orange and red. Be sure to include the intermediate colors such as yellow-orange and red-orange as well. Warm shades of neutrals also should be included for consideration in the warm color palette.

On trends, here’s the scoop: Textiles are taking on a new twist on the West Coast for 2005. We have long used solids and subtle tone-on-tones to create a form of visual texture. The tables are turning now to the past, particularly to floral patterns that previously had been set aside as being “out of date.”

The traditional look of antique wallpaper and tapestry designs are getting an extreme makeover as we speak. The florals are becoming larger in scale for a more updated look. Remember crewel embroidery patterns? They are now being recreated in black and white with a contemporary spin. There is a large demand for the garden naturals in yellows and browns, unlike the designs of the ’60s and ’70s. Try to imagine this: Crewels blended with graphic florals and many types of textile, trims and threads.

Fringe and piped edging is showing up on all the pillows, window treatments and upholstered furniture. Do not underestimate the painstaking needlepoint that grandmother spent hours creating. Some of my favorite designs come from the exquisite patterns of William Morris, whose collection can be viewed at the Huntington Library in San Marino, CA. Try conducting a search on the Web for books and Web sites pertaining to the works of William Morris (1800s). His wallpaper and textile patterns have a Moorish influence and are simply beautiful. Also, French and Art Nouveau patterns are being recreated using the warm earthiness we once frowned at!

As you work with your clients on the design and begin choosing some of these fresh and new ideas, you need to take note of a few design rules. Florals may start to become a little too much for a client who does not want floral throughout a room. Use it sparingly. If the scale of a floral you are incorporating into a design is large, calm it down with solids and smaller patterns.

I like using the rule of threes. Starting with the largest floral you have chosen, create your second pattern in 30 percent increments, so the next one down will be a smaller scale and the third pattern chosen is the smallest or perhaps be of no pattern at all. Do not try to find another floral that is the same scale as your largest. It will compete and become too busy in the room. And texture, not pattern, on walls, ceilings and floors can create an exquisite backdrop for your new and revived floral designs.

Here are a few suggested sources for your newly designed prints:

• Boussac Fadini Inc. (866) BOUSSAC
• Brunschwig & Fils (310) 659-9800
• Donghia Furniture & Textiles (310) 657-6060
• Hinson and Co. (310) 659-1400
• www.horchow.com
• Lost and Found, Etc. (323) 856-5872
• www.stroheim.com

Editor’s note: This is a continuing series of articles written by Sharon L. Anderson that will answer some of the many questions we receive at Draperies & Window Coverings as well as questions Anderson has encountered in her own business. If you have a question you would like Anderson to address, please send it to:

Design Solutions
c/o Draperies & Window Coverings
1724 E. Grand Ave.
Lindenhurst, IL 60046
Fax: (847) 356-9013
E-mail: SharonAnderson_1@msn.com


Sharon L. Anderson has more than 20 years experience in the residential and commercial areas of interior design. She is currently a faculty member at two Southern California colleges. Anderson has been featured in numerous books and publications.